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Read the case then do the report
1- Executive briefing
a.What you are recommending and logic (what it makes sense and justification)
2- Introduction
- Describe company
- Business drivers
- Scope of the business
3- Analysis
- Assumption
- Business financial metrics
- External and internal factors – changing markets
- Strategic
4- Type of strategies considered
- Integration
- Intensive
- Diversification
- Defensive
5- Conclusions
- Implementation consideration and potential issues.