For an organisation of your choice, write a strategic review and make recommendations for the
organisation’s future direction.
In the submission you are expected to explain who the organisation is, use relevant models and
concepts of strategy in your analysis of its current strategic situation and refer to relevant
strategy models and concepts in your recommendation for its future strategic direction.
2
Submission instructions

Word limit
Written assignments must not exceed the word count indicated in the module handbook /
assessment brief.
The word count should:
 Include all the text, including title, introduction, in-text citations, quotations,
footnotes and any other item not specifically excluded below.
 Exclude diagrams, tables (including tables/lists of contents and figures), equations,
executive summary/abstract, acknowledgements, declaration, bibliography/list of
references and appendices. However, it is not appropriate to use diagrams or tables
merely as a way of circumventing the word limit. If a student uses a table or figure as a
means of presenting his/her own words, then this is included in the word count.
Examiners will stop reading once the word limit has been reached, and work beyond this
point will not be assessed. Checks of word counts will be carried out on submitted work,
including any assignments or dissertations/business projects that appear to be clearly overlength. Checks may take place manually and/or with the aid of the word count provided via
an electronic submission. Where a student has intentionally misrepresented their word
count, the School may treat this as an offence under Section IV of the General Regulations
of the University. Extreme cases may be viewed as dishonest practice under Section IV, 5 (a)
(x) of the General Regulations.
Format
If it is a written assignment it MUST be word-processed as an A4-size document unless
noted otherwise, i.e. width 21cm (8.3 inches) x height 29.7cm (11.7 inches). It should then
be converted to pdf format before it is uploaded.
Learn Ultra
Your completed work should be submitted electronically as a single file into the
appropriate assessment submission point.
The submission title for this assessment should follow this format XXX_Z0****** (where
XXX is the module short code and Z0****** is your Anonymous Candidate Code).