Market Entry Analysis Proposal

To prepare for this assignment, review Chapter 9 in the course text, as well as the article on compliance program auditing by Usnick and Usnick (2013). In addition, read Chapter 10 in the course text. Review Table 10.3: Global Risks 2014, and select one of the risk areas: economic, environmental, geopolitical, societal, or technological.

For this assignment, imagine that you have been tasked with creating a proposal for the new CEO of your organization. You have been asked to create a proposal that establishes an ethics program, as well as develop a training plan, and develop a plan to conduct compliance auditing. Your proposal must include the following:

  • Describe an emerging global risk that is either economic, environmental, geopolitical, societal, or technological.
  • Identify all countries that might be associated with the risk.
  • Describe the effects of the risk on each country.
  • Evaluate the role of ethical decision-making in business organizations as the role pertains to your global risk.
  • Analyze the impact of business ethics on stakeholder relationships.
  • Analyze why it is necessary to create an ethics program, conduct training, and engage in compliance auditing.
  • Design a training plan for ethical considerations and social responsibility as it relates to the key risk area and the countries you have selected. The training plan must include the following:
    • The goals of the training program
    • The objectives of the training program
    • The learning methods/activities of the training program
    • How the training program will be evaluated
  • Describe how the training will be conducted
  • Describe how compliance auditing will be conducted.
  • Summarize the key findings

The assignment:

  • Must be eight to ten double-spaced pages in length (not including the title page and references page) and and formatted according to APA style as outlined in the Ashford Writing Center.
  • Must include a separate title page with the following
    • Title of paper
    • Student’s name
    • Course name and number
    • Instructor’s name
    • Date submitted
  • Must use at least three scholarly and/or credible sources in addition to the course text and the Usnick and Usnick (2013) article.
    • The Scholarly, Peer Reviewed, and Other Credible SourcesPreview the documentView in a new windowtable offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
  • Must document all sources in APA style as outlined in the Ashford Writing Center.
  • Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.