M2 Assignment 1 Discussion
Assignment 1: Discussion Question
You are a marketer who wants to find out how best to market your new, fat-free, low-calorie candy bar. What kind of primary and secondary research will you conduct, and why?
By 1/12/18 8PM PST please respond to the Discussion Area.
|
Grading Criteria |
Maximum Points |
|
Quality of initial posting, including fulfillment of assignment instructions |
16 |
|
Quality of responses to classmates |
12 |
|
Frequency of responses to classmates |
4 |
|
Reference to supporting readings and other materials |
4 |
|
Language and grammar |
4 |
|
Total: |
40 |