Choose a resort in the country of your choice.
1. Clarify what are the opportunities and threats for the tourism industry in your nominated country, and any trends you can identify from analyzing available data.
2. Detail the reasons why there may be threats necessary to counteract, or opportunities to capitalize on.
3. From these opportunities and threats, detail what an individual resort operator of the most common type of resort in your country should include as a priority in their next 12-month operational management plan.
4. Refer to any available literature to build your case for different actions to be taken in counteracting the perceived threats, or in optimizing on anticipated opportunities. Summaries of the data used in your paper may be included in your appendices and will not count towards the word count.
You do not need to develop an implementation process, but you should mention their importance in the critical issues of putting the strategies into action that you come up with from this assignment.