
Please talk about APPLE INC . Read topics in the textbook or PowerPoints (pptx) uploaded on Blackboard
for each chapter, summarize in a page or two as it relates to your company (You will select 1 company to
study for the entire session). This summary is more like a reflection. Read topics in the textbook or
PowerPoints (pptx) uploaded for each chapter, summarize in a page or two as it relates to your company
(You will select 1 company to study for the entire session). This summary is more like a reflection 3 paper
about what you read and understood from concepts addressed in the chapter. Follow the list below and
relate chapter topic to the company you have chosen, create a word document and write a 1-2-page
summary per chapter or 3-6 pages per Quiz, i.e. if you select Chick-Filet and Chapter 1 is discussion Core
Competency, you’d write in your quiz that a Core competency of Chick-Filet is fast-food chicken entrees. If
the chapter is discussion “Differentiation”, you would say in your quiz that Chick-Filet differentiates itself by
only selling chicken, etc…Make sure you cite your sources and place them in references at the end of each
quiz. Information you collect for your quizzes can and will be used in your final project. You are literally
writing your final paper in each quiz. I highly recommend that you read the outline of the project so you can
be deliberate about your quizzes and begin collecting information for your project as you complete each
quiz *you should use bullet point format and provide examples for each new concept from Apple