There are many reasons why a company should pay attention to their reputation as it relates to their future vendor relations and product supply costs and availability. Complete the following:

• Discuss why it is important for organizations to manage      their reputation by answering the following questions: 
  • What impact could a poor quality product have on a       company? 
  • How does reputation help a company to be more       competitive? 
  • How do you think a company can improve their vendor       and customer relations? 
  • Summarize 3 examples of what goes into the reputation       of a company. 

Be sure to include your required references, and format your submission in APA format.