PLEASE USE ARIEL 12 FONT AND HARVARD REFERENCING
THIS IS A MUSIC INDUSTRY ASSIGNEMENT. BASED ON AN UPCOMING ARTIST IN THE UK /LONDON AS IF HE WAS ABOUT TO RELEASE HIS FIRST SINGLE. PLEASE CREATE EVRYTHING EXCEPT FOR THE EPK AS IM DOING THAT THANKS. ANY QUESTIONS EMAIL ME PLEASE THANKS
THE BRIEF…..

What strategies will you deploy to ensure you are running a ‘green’ marketing strategy?
The ability to take a product to market using an informed and structured campaign is an invaluable one. You will be required to create a critical and evaluative presentation and asses it’s potential impact.
Presentation elements must include:
•Marketing & Promotional Strategy for Product
•Creation of Online Profile for Artist / Practitioner
•Demographics of Market for Product
•Campaign Timeline for Promotional and Marketing Activity
•Digital Product
•EPK
•Branding Concepts
Finally, you will need to reflect on the industry feedback you have received and evaluate your marketing strategy.

Part 2: Marketing Presentation: LO3 & LO4 – You will submit a screen-captured presentation which will include several agreed portfolio elements and a critical analysis of both offline and online marketing strategies appropriate to the product. During the semester, you will have opportunities for industry and peer feedback so you should make frequent notes and reference this in your presentation. This presentation should feature a tailored marketing strategy that reflects your intentions within the industry. You will also be expected to evaluate your marketing strategy in response to the feedback you receive.